EMPORIO SIRENUSE

Launched in the summer of 2013 by designer Carla Sersale at the Emporio Sirenuse boutique, the Emporio Sirenuse collection is a key part of the family’s iconic Le Sirenuse hotel on the Amalfi coast. With a focus on building awareness through top tier media coverage, collaborations, VIP, and influencer seeding, community-building events in New York, and media and influencer visits to the hotel, GRAYSCALE has positioned Le Sirenuse Positano as an Italian lifestyle brand with an international cult following. Le Sirenuse Positano is available at EmporioSirenuse.com, MatchesFashion.com, Net-a-Porter. com, Luisa Via Roma, Bergdorf Goodman NY, and Harrods, among other retailers.

PRESS HIGHLIGHTS
Coveteur, FT How To Spend It, Harper’s Bazaar, The New York Times, T Magazine, Vogue.com, WSJ Magazine.

INFLUENCER SEEDING HIGHLIGHTS
Dakota Fanning, Gwyneth Paltrow, Jenny Walton, Laura Brown, Laura Harrier, Leandra Medine, Mia Moretti, Monikh Dale, Olivia Palermo.

VOGUE Le Sirenuse Positano and Artist Luke Edward Hall Team Up on a Call Me by Your Name–Inspired Tableware Collection

VOGUE Antonio and Carla Sersale of Le Sirenuse Positano Brought a Taste of Italy to New York City Last Night

VOGUE Carla Sersale on How a Quiet Summer at Le Sirenuse Gave Her Room to Grow

The New York Times In Italy, Five-Star Shopping

T, The New York Times Style Magazine The T List: Five Things We Recommend this Week

The Wall Street Journal 27 Great Holiday Gift Ideas From Truly Chic Hotel Boutiques